The IESC, under the direction of the IE Representatives initiated the IE Awareness Campaign early last June with the tagline “Be IEnformed”. The goal of the campaign is to raise awareness about Industrial Engineering and to let the public be informed about what Industrial Engineering is. The campaign operates by disseminating publicity materials and infographics to the IE community and to the public via Facebook and the Facebook page “Everything Industrial Engineering”. So far the publicity has gone beyond UP students and has reached other colleges as well including DLSU. The campaign hopes to make its presence felt even further in the near future.